Luv-a-Duck Dux Kitchen

Foodie influencers from across Melbourne gathered for DUX Kitchen, an exclusive pop up restaurant presented by chef Adam D'Sylva

The team at Progressive PR & Communications developed the guest list, extended the invitations to guests, managed invitations and guest logistics, and developed a media relations strategy that involved delivering a Video News Release across the country at 11pm that evening upon the reveal.

Over forty guests were in the room when Adam revealed that each of his supporting chefs had never cooked duck before and had a one on one session with him for six hours only the previous day.